02

The Pilates Cabin

The Pilates Cabin

Brand Identity

Project background

The Pilates Cabin is a welcoming, peaceful space where members can escape into self-care for an hour.


We were asked to help bring an identity to The Pilates Cabin, after Lisa had been running the business under her own personal brand for a number of years. Having worked at some famous fitness studios in London, Lisa gained a lot of experience, but ultimately knew she wanted to bring bespoke Pilates out of London and into Camberley.


The logo mark is a simplified version of the cabin and suggests a safe space with boundaries. The open typeface and brighter colour palette helps bring a friendly, approachable nature to the identity and one that sits well with the current target market.


All photography owned by The Pilates Cabin

Deliverables

Brand Identity

Brand Strategy

Social Content

Print Design

Industry

Fitness

Insight

The Pilates Cabin is a welcoming, peaceful space where members can escape into self-care for an hour.


We were asked to help bring an identity to The Pilates Cabin, after Lisa had been running the business under her own personal brand for a number of years. Having worked at some famous fitness studios in London, Lisa gained a lot of experience, but ultimately knew she wanted to bring bespoke Pilates out of London and into Camberley.


The logo mark is a simplified version of the cabin and suggests a safe space with boundaries. The open typeface and brighter colour palette helps bring a friendly, approachable nature to the identity and one that sits well with the current target market.


All photography owned by The Pilates Cabin

Deliverables

Brand Identity

Brand Strategy

Social Content

Print Design

Industry

Fitness

02

The Pilates Cabin

The Pilates Cabin

Brand Identity

Project background

The Pilates Cabin is a welcoming, peaceful space where members can escape into self-care for an hour.


We were asked to help bring an identity to The Pilates Cabin, after Lisa had been running the business under her own personal brand for a number of years. Having worked at some famous fitness studios in London, Lisa gained a lot of experience, but ultimately knew she wanted to bring bespoke Pilates out of London and into Camberley.


The logo mark is a simplified version of the cabin and suggests a safe space with boundaries. The open typeface and brighter colour palette helps bring a friendly, approachable nature to the identity and one that sits well with the current target market.


All photography owned by The Pilates Cabin

Deliverables

Brand Identity

Brand Strategy

Social Content

Print Design

Industry

Fitness

Insight

The Pilates Cabin is a welcoming, peaceful space where members can escape into self-care for an hour.


We were asked to help bring an identity to The Pilates Cabin, after Lisa had been running the business under her own personal brand for a number of years. Having worked at some famous fitness studios in London, Lisa gained a lot of experience, but ultimately knew she wanted to bring bespoke Pilates out of London and into Camberley.


The logo mark is a simplified version of the cabin and suggests a safe space with boundaries. The open typeface and brighter colour palette helps bring a friendly, approachable nature to the identity and one that sits well with the current target market.


All photography owned by The Pilates Cabin

Deliverables

Brand Identity

Brand Strategy

Social Content

Print Design

Industry

Fitness

Got a project in mind? Get in touch today.

+44 7889395756

We Are Fit Ltd ©2024

We Are Fit Ltd ©2024