Strong Collective are a diverse group of fitness and nutrition experts on a mission to keep humans at the heart of everything they do. They approached us to create a stand-out brand identity that would unite them as a Collective.

We developed an iconic brand identity that revolved around the idea of Strong Collective being the creator of a social community. The aim was to position the brand as something that everyone wants to be part of. The result is visually bold, energetic and full of expression. The brand identity is expressed through playful doodles, a colourful palette and fresh photography.